after having made this school, you never want to stop. you take challenges, apply for competitions, try to prove something, make your way, evolve, grow.
it is the perfect start.
while the following year starts very soon and the inscriptions are on the run, i take a moment and talk about something i did after cannes. they asked me to write about it and i said, why not. it is something good to remember. 🙂
something that made me quite happy. the i feel slovenia competition within the golden drum festival. i found my entry on the top 3, after a selection and a short list and that was really nice. didn’t won though, another romanian guy was the winner. still, when your writing is appreciated is a big step. above all the things in advertising, this is what i value the most: copy. when others do to, it’s great.
what was the competition all about?
write a letter of invitation for Slovenia. which i did. 🙂
“Dear bliss hunter,
You may think of each road you take as the next adventure of your life. Good for you. Nevertheless, if you choose to visit Slovenia, well, you may need to reconsider. Seriously. Before stepping foot into the Republic of Slovenia, you should be fully aware of the consequences: this country has strong effects on people. Unconscious tourists returned home heart-broken, severely torn by heart-aches, doomed into never wishing to visit anything else. Such serenity in the mountains will be breathtaking. The medieval touch or the narrow streets can cause alienation. You will feel strange, like you are in some kind of different world, where time has stopped for a huge second. One look at the Mediterranean will simply put a spell on you. The gastronomic mix will change your eating habits forever. The Slovenians may even razzle dazzle you into not leaving the country at all. They may trick you into doing things that cause adrenalin explode. You will not be able to choose. Going with your instincts will be risky.
But if you are that stubborn and really wish to go, I urge you to prepare. Check you heart pressure. Your heart beats can jump way high. See an eye-doctor. Decide if your sight is up to all this. It will be painful to stare for hours. Consider a psychiatrist. You will definitely want to talk about everything you saw. The bare sight of a rare place will haunt your thoughts night and day. Don’t make me say: I told you so.
Still, let me rephrase it: Slovenia can cause love crushes. It’s like abracadabra on your tiny little heart. You won’t even see it coming. Bam! Love at first sight. Flaming sparks and all. The wicked place is very much alive. Alive like Santa Claus, on Prozac, in Disneyland, getting laid (as my Friends seem to think). Therefore, beware. Sit on it for a while. If you still feel the need to visit and put on the tourist clothes, then God speed. I wouldn’t want to stay in front of true love. If you can deal with the love issues, then Slovenia really is for you. Go get yourself a crush. Feel Slovenia.
For a second opinion, tourist guides always come in handy.”
so, after this, i just have to keep on walking. walking towards all kinds of such opportunities.
in the meantime, good luck to all the applicants. this school is going to be a great ride!
Ana Maria Vasilache
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